I've been on my own business-wise for several months now so I built my own website that can be found at: www.tmbroadwater.com. Over the next three months I plan to aggressively promote my services using the same Internet marketing methods I help my clients use. I will be adding demo's of some of the software applications clients can use as well as templates that can be used to design their websites, e-newsletters, and other Internet marketing/communications applications.
I've changed some things from how I've done business in the past. I'm now using a "subscription style" fee plan where clients pay a monthly fee instead of a several thousand dollar up front fee. The reason for this is that websites, to be effective, can no longer be built and forgotten about. It's important that they continuously change to be effective marketing tools and my new fee plan will help clients do that without substantial cost. If a website is stagnant people will eventually stop visiting it, search engine spiders included thus causing it's generic search ranking to fall.
Hopefully I'll be able to convince my clients to expand their usage of Internet-based marketing.
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